As seen on

"What a beautiful book we received. My daughter loves it and enjoys it loads. Entertaining and educational in such lovely ways!"

- Mom Elaine -


✔️ Developed by experts

✔️ Safety certified materials (STANDARD 100 by OEKO-TEX®)

✔️ Top quality craftsmanship

✔️ Unique, meaningful content

✔️Personalized for your child

✔️ Celebrating diverse cultures & voices


Your words

I bought this book as a gift for my dear friend's son right after her baby girl was born and he absolutely loves it. He loves to "take care of baby" and that the little boy looks just like him! Perfect gift!

Quiet book: I'm a Big Brother

Mom Mikaela

Very entertaining book for my 18-month-old son who was so focused playing with it during our long-haul flight to France. Love it!

My First Playbook

Mom Charlotte

Our 4 yr-old daughter enjoys telling stories with her personalized What Will I Be book. She loves that the book has her name and the doll looks like her!

Quiet book: What will I be?

Mom Deborah


"In todays world with all the electronics and loud noises, it’s so wonderful to have the noise be laughter, giggling and trying hard to pronounce the names of animals, plants and such."

Quiet book: Whidbey's Animals

- Grandma Debra -


March initiative: Helping girls go to school

To celebrate Women's History Month, we are donating part of our proceeds to Chidren's Education Fund Vietnam, an NGO who works to break the poverty cycle by helping girls from impoverished or marginalized
communities in Vietnam complete school or receive further education or training. Help us make a difference today!


Hello, I'm Hai-Anh

mom of two little girls and founder of Little Bean's Toy Chest. We are a family-owned, AAPI-owned toy brand, home of the world's most inclusive busy books. We believe in the power of unplugged play, and that every child deserves to feel seen and represented in the play world.

Our mission is to create playful, whimsical toys that spark children's curiosity and imagination, at the same time inspire them to learn about the world and embrace their identities. All our busy books are ethically handmade in Vietnam.

Thanks for joining our journey!